2nd virtual fair was a big success

Based on inputs by Meeta kapoor

The second virtual fair on IHGF Textiles which concluded last week generated Business enquiries worth Rs 270 crore.

Over 1500 overseas buyers, buying agents, wholesalers and retailers were a part of the fair. Buyers from 80 countries visited the online fair with countries like Australia, Argentina, Peru, Colombia, Brazil, USA, UK, Spain, New Zealand, Canada, UAE, Turkey, Japan, Israel, Germany and France showing the maximum participation.

Ravi K. Passi, Chairman – Export Promotion Council for Handicrafts (EPCH) said “Back to back organisation of virtual fairs was a result of the pandemic thus enabling the Council to provide an alternative platform for exporters to do business since physical fairs are currently not possible.”

R K Verma, Executive Director – EPCH said “Participants of home furnishing, floor coverings and textiles found the virtual platform to be helpful in offering viable opportunities to survive in the business.

On last day of the show, Ajay Shankar Awards for best stands set up at virtual fair were also distributed in home furnishing and floor coverings. EPCH is an apex organisation for promotion of exports of handicrafts from the country and creating brand image of handcrafted products of home, lifestyle, textiles, fashion and furniture magic of the gifted hands in the world markets.

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