” Whattup everyone, it’s your girl, Superwoman!”
Youtube star Lilly Singh, aka Superwoman has come a long, long way. From starting her now world famous youtube channel, to becoming the first woman of colour to get her own late-night show, she has done it all. As she says, ” There’s no escalators- there’s only staircases to success. There is no substitute for hardworking.”
An Indo-Canadian Youtube, comedian, television host, actress and author, she was ranked tenth in Forbes highest paid youtube stars, earning a reported $10.5 million and was first on the Forbes Top Influencers list in the entertainment category as of 2017. But as it is said, the beginning is always the hardest. The starting of her youtube channel in 2010 was a way to overcome the severe depression she was facing at that time (and had stuck around for what “felt like 5 years”). In an interview she said,” I remember writing the application for my masters and then going ‘Oh God! I don’t even want to do these applications, how am I going to do this for four years?’ ” It was during this time that she decided on doing youtube videos seriously.
Lilly has motivated herself and people around her to always achieve what they believe in. ” Life is designed to knock you down, it will knock you down time and again, but it doesn’t matter how many times you fall- it mattes how many times you get back up,” she says. She asked herself as to what made her happy, and received the answer, entertaining people made her happy, and then she worked hard to achieve just that. One after the other, her videos hit the right chord and within a jiffy, she made millions of dollars through Youtube. Also known as Superwoman, a name which made her believe that she could achieve anything, she mainly focuses her work around Indian and Punjabi culture and traditions and are satirical takes on how things are in the desi world. She has spread the message of positive thinking, the importance of hardworking and most importantly the message of Girl Power in the world through her videos. Michelle Obama, Shah Rukh Khan, Priyanka Chopra, Dwayne Johnson, Ariana Grande, Ed Sheeran, Selena Gomez and many more famous and influential celebrities have helped her in her mission to make the world a better place.
In December 2011, Singh created a second channel called SuperwomanVlogs, where she chronicles her daily activities and behind the scenes footage of her videos. In 2013, she rapped songs for Bollywood movie Gulaab Gang. In March 2015, Singh began a world tour called “A trip to Unicorn Island”, adapting her youtube content and including singing, dancing and comedy performances all around the world.
An epitome of hardworking, positive energy, her aim is to never give up, always believe and love yourself. Her book “How to be a Bawse” released in 2017 was the “Winner of the 2017 Goodreads choice award: Non fiction book of the year”. This book is a guide on how to not only survive but conquer life. Lilly talks about self-love, how keeping a positive attitude can change one’s life, as it did for her, and the importance of taking almost care of yourself. The book inspires to love and embrace who you are and have a solid foundation of friends and family to keep you where you need to. Lilly has also appeared in Maroon’s 5 song ” Girls like you” video, featuring many more powerful woman from all around the world.
In 2017, Lilly Singh was announced as a UNICEF Goodwill Ambassador, to advocate for children’s rights. She has led a campaign called “GirlLove”, promoting girls to end girl-on-girl hate. With this, she created a “GirlLove” rafiki bracelet with the brand ME to WE, and has helped around a thousand of girls to gain education (including in Kenya and India). In July 2018, Lilly traveled to South Africa as a UNICEF Goodwill Ambassador to meet the students of elementary schools who are speaking against bullying and classroom violence.
” I would like to end by saying that there is enough room in this world for all of us to succeed. We all have what it takes to be the best version of ourselves. Sometimes our inner Bawse gets knocked down and discouraged, and that’s okay. That’s temporary. That doesn’t define you. Your strength is everlasting. You are the most powerful person in your life and don’t you ever forget that you call the shots” – Lilly Singh.